Game-Changing Queue Magic: How WaitTime Transformed the Ohio State Fan Experience

Imagine over 100,000 Buckeyes fans packed into Ohio Stadium—crowds buzzing, energy soaring… and long lines at every concession and restroom. That’s where WaitTime steps in, armed with cameras, AI, and future-ready tech that turns chaos into clarity. This season, we’ve upped the ante by weaving our line-slaying magic right into the official OSU app—empowering fans and ops teams alike with next-gen insights.

Why Long Lines Are a Problem (And How We Fix It)

• Tired fans, missed sales. Inefficiency at concessions or restrooms can dampen fan morale and drag down revenue.

• On-the-ground turf becomes digital turf. With ~100 IP-camera feeds from AXIS Cameras, Dell servers, and Wi-Fi 6 infrastructure powering us, we’re turning “hurry-up-and-wait” into “hurry-up-and-go” in real time.

  
  

• Follow the green. Fans and mobile teams can now check line heatmaps—green is go, red is slow, yellow? Maybe detour.

• 
  
• 
  

  WaitTime in OSU Mobile app

How it Works—Three Moves, Like Chess

1. OPS-Control Mode (Backstage)

   Internal dashboards track flow patterns—who’s lining up where and how fast—so operations can deploy wherever fans are slowing down.

   
   

2. Fan App Integration (Frontstage)

   This fall, OSU’s official app upgrades to include WaitTime bars—giving fans instant, seat-side intel on concession and restroom wait times.

   
   

3. Smart Triggers

   When usage spikes—like 1,000 restroom visits—WaitTime can tie into OSU’s 24/7 facility management systems to auto-dispatch cleaning crews.

   
   

Real-World Wins

• Faster service at high-traffic vendors. Real-time data helped OSU add POS at concession hotspots for speedier transactions.

• Smarter stocking. Soda stands are now refilled just in time—not too soon, not too late.

• Cheekily smart metrics. “People-per-potty” dashboards help operations calibrate housekeeping resources with precision.